More than 140 years ago, Heinrich Wilhelm Appel sold the first delicatessen fish in his grocery store in Hanover, northern Germany. Canned herring fillets, tuna, mackerel and sardines, mayonnaise and tartar sauce as well as aromatic relishes are simply indispensable in their product range. Today, Appel – with its headquarters in the coastal town of Cuxhaven – is one of the most traditional fish and delicatessen brands in Germany and knows how to process only the best ingredients according to the highest quality standards and with the utmost of care and craftmanship.